If you own a WordPress website, you need to know about and use caching. This is a process that can help your website in a number of different ways. It is important that you know what caching is and how it will be beneficial to your website.
What Is Caching?
Before you can look at the benefits of WordPress caching, you need to know what this is. In simple terms, caching is the process of creating a static version of your website and providing that to your visitors. Static pages will load and render faster in browsers. This is important particularly if you have a website that has a lot of images or other graphics.
When you use WordPress, a series of requests will be sent back and forth to the database when the website is opened. Caching will create a static copy of a post or page on your website which visitors will see. This way the back and forth requests to the database are avoided and you will receive the benefits of this.
Enhancing Speed And Performance
The primary benefit that comes from caching is enhancing load speeds. Static cached files will load faster than a dynamic database query and this will increase the load speed of the website. Websites need to load quickly to retain users as studies have found that 40% of users will leave a website if it does not load within 3 seconds.
Reduction In Hosting Server Loads
Many people do not think about the loads on their hosting server, but this will have a serious impact on your website. If you have a limited hosting plan, you need to look at caching because it will save server memory. The I/O operations will also operate better and your website performance will be improved. Heavy loads on your hosting server will decrease the speed of your website and this is something that you need to avoid.
Favorable Search Rankings
A benefit from caching that many people do not consider is the favorable search rankings that fast websites get. Search engines want to offer their users the best experience and slow websites do not provide this. When you have a cached website, the site will load faster and this will translate into better rankings. Of course, it is important to note that loading speed is only one of the factors that impact search rankings so you need to focus on the other factors as well.
Better User Experience
Caching your website can create a better user experience and this will result in more return visitors. The user will find your website loads faster and will take up slightly less of their bandwidth. This is particularly important for your mobile website because of the limits that many people have on their mobile data allowances.
There are many benefits to WordPress caching that you need to know about. Of course, knowing the benefits is important, but you will also need to find the right WordPress plug-in to help you cache your website.